{"id":2147,"date":"2023-07-20T09:45:14","date_gmt":"2023-07-20T09:45:14","guid":{"rendered":"https:\/\/www.anouk.louisst.o2switch.site\/rcdd\/?page_id=2147"},"modified":"2023-11-16T16:49:27","modified_gmt":"2023-11-16T16:49:27","slug":"referentiel-rcdd-bts-ndrc","status":"publish","type":"page","link":"https:\/\/www.anouk.louisst.o2switch.site\/rcdd\/referentiel-rcdd-bts-ndrc\/","title":{"rendered":"R\u00e9f\u00e9rentiel RCDD du BTS NDRC"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2147\" class=\"elementor elementor-2147\">\n\t\t\t\t<div class=\"elementor-element elementor-element-56a6b703 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"56a6b703\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-517a9f0 elementor-widget elementor-widget-heading\" data-id=\"517a9f0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><h2>R\u00e9f\u00e9rentiel RCDD du BTS NDRC<\/h2><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6b097cc e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"6b097cc\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8acb751 elementor-widget elementor-widget-text-editor\" data-id=\"8acb751\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wp-block-essential-blocks-advanced-heading\">\n<div class=\"eb-parent-wrapper eb-parent-eb-advance-heading-gcy2l19 \">\n<div class=\"eb-advance-heading-wrapper eb-advance-heading-gcy2l19 button-1\" data-id=\"eb-advance-heading-gcy2l19\">\n<p class=\"eb-ah-separator line\">Le r\u00e9f\u00e9rentiel de BTS NDRC d\u00e9termine les comp\u00e9tences que les candidats \u00e0 l&rsquo;examen doivent avoir acquises en RCDD. Vous en trouverez ci-dessous un r\u00e9sum\u00e9 synth\u00e9tique.<\/p>\n<p class=\"eb-ah-separator line\">Par ailleurs, concernant l&rsquo;\u00e9preuve pratique de RCDD (E5B), des comp\u00e9tences techniques doivent \u00eatre ma\u00eetris\u00e9es. Vous les trouverez en d\u00e9tail en suivant les liens ci-dessous :<\/p>\n<p class=\"eb-ah-separator line\">Comp\u00e9tences WordPress<\/p>\n<p class=\"eb-ah-separator line\">ET<\/p>\n<p class=\"eb-ah-separator line\">Comp\u00e9tences Prestashop<\/p>\n<\/div>\n<\/div>\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-80a08cd elementor-widget elementor-widget-heading\" data-id=\"80a08cd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">R\u00e9f\u00e9rentiel de comp\u00e9tences du bloc 2 (RCDD) du BTS NDRC<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0852b60 e-n-tabs-mobile elementor-widget elementor-widget-n-tabs\" data-id=\"0852b60\" data-element_type=\"widget\" data-settings=\"{&quot;horizontal_scroll&quot;:&quot;disable&quot;}\" data-widget_type=\"nested-tabs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"e-n-tabs\" data-widget-number=\"8727392\" aria-label=\"Onglets. Ouvrez des \u00e9l\u00e9ments avec Entrer ou Espace, fermez-les avec Echape et naviguez \u00e0 l&#039;aide des touches fl\u00e9ch\u00e9es.\">\n\t\t\t<div class=\"e-n-tabs-heading\" role=\"tablist\">\n\t\t\t\t\t<button id=\"e-n-tab-title-87273921\" class=\"e-n-tab-title\" aria-selected=\"true\" data-tab-index=\"1\" role=\"tab\" tabindex=\"0\" aria-controls=\"e-n-tab-content-87273921\" style=\"--n-tabs-title-order: 1;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tM\u00e2itriser la relation client omnicanale\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"e-n-tab-title-87273922\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"2\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-87273922\" style=\"--n-tabs-title-order: 2;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tAnimer la relation digitale\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"e-n-tab-title-87273923\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"3\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-87273923\" style=\"--n-tabs-title-order: 3;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tD\u00e9velopper la relation client e-commerce\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t\t<\/div>\n\t\t\t<div class=\"e-n-tabs-content\">\n\t\t\t\t<div id=\"e-n-tab-content-87273921\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-87273921\" data-tab-index=\"1\" style=\"--n-tabs-title-order: 1;\" class=\"e-active elementor-element elementor-element-13c6684 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"13c6684\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8f80f38 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"8f80f38\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5628190 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"5628190\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f80f4ea elementor-widget elementor-widget-heading\" data-id=\"f80f4ea\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-small\">Cr\u00e9er et entretenir la relation client \u00e0 distance<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a6a774a e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"a6a774a\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f53509 elementor-widget elementor-widget-text-editor\" data-id=\"3f53509\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul>\n<li>Utilisation efficace et pertinente des techniques et outils de communication \u00e0 distance<\/li>\n<!-- \/wp:list-item --><!-- wp:list-item -->\n<li>Qualit\u00e9 d\u2019appropriation du dossier client<\/li>\n<!-- \/wp:list-item --><!-- wp:list-item -->\n<li>Rapidit\u00e9, agilit\u00e9 et proactivit\u00e9 dans la relationclient \u00e0 distance<\/li>\n<!-- \/wp:list-item --><!-- wp:list-item -->\n<li>Rigueur du reporting dans la data client<\/li>\n<\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8b1221d e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"8b1221d\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e4ec9d0 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"e4ec9d0\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ee364f0 elementor-widget elementor-widget-heading\" data-id=\"ee364f0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-small\">Encadrer et animer une \u00e9quipe de t\u00e9l\u00e9acteurs<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c2c39b9 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"c2c39b9\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ae890f0 elementor-widget elementor-widget-text-editor\" data-id=\"ae890f0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wp-block-essential-blocks-advanced-heading\">\u00a0<\/div>\n<div class=\"wp-block-essential-blocks-accordion\">\n<div class=\"eb-parent-wrapper eb-parent-eb-accordion-g134mxj \">\n<div class=\"eb-accordion-container eb-accordion-g134mxj\" data-accordion-type=\"accordion\" data-tab-icon=\"fas fa-angle-right\" data-expanded-icon=\"fas fa-angle-down\">\n<div class=\"eb-accordion-inner\">\n<div class=\"eb-accordion-item-uadkxav eb-accordion-wrapper\" data-clickable=\"false\">\n<div class=\"eb-accordion-content-wrapper\">\n<div class=\"eb-accordion-content\">\n<div class=\"wp-block-group\">\n<div class=\"wp-block-group\">\n<div class=\"wp-block-columns\" style=\"padding: var(--wp--preset--spacing--20);\"><!-- \/wp:column --><!-- wp:column {\"width\":\"66.66%\"} -->\n<div class=\"wp-block-column\" style=\"flex-basis: 66.66%;\"><!-- wp:list -->\n<ul><!-- wp:list-item -->\n<li>Rigueur dans l\u2019organisation de l\u2019activit\u00e9 de l\u2019\u00e9quipe<\/li>\n<!-- \/wp:list-item --><!-- wp:list-item -->\n<li>\u00c9valuation de la performance collective et<br \/>individuelle des t\u00e9l\u00e9acteurs<\/li>\n<!-- \/wp:list-item --><!-- wp:list-item -->\n<li>Efficacit\u00e9 dans la mobilisation et la r\u00e9gulation de<br \/>l\u2019\u00e9quipe<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4bed2fa e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"4bed2fa\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-fa467c9 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"fa467c9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7d87a99 elementor-widget elementor-widget-heading\" data-id=\"7d87a99\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-small\">Appr\u00e9cier la performance commerciale \u00e0 partir d'indicateurs d'activit\u00e9<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5c5e87b e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"5c5e87b\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f81681 elementor-widget elementor-widget-text-editor\" data-id=\"2f81681\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wp-block-essential-blocks-advanced-heading\">\n<ul>\n<li>\u00c9valuation synth\u00e9tique de la performance commerciale<\/li>\n<\/ul>\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-87273922\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-87273922\" data-tab-index=\"2\" style=\"--n-tabs-title-order: 2;\" class=\" elementor-element elementor-element-5ea07ba e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"5ea07ba\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2b0fb8d e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"2b0fb8d\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1ce9856 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"1ce9856\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c86d97f elementor-widget elementor-widget-heading\" data-id=\"c86d97f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-small\">Produire, publier et assurer la visibilit\u00e9 des contenus digitaux<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-77c6a14 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"77c6a14\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-20bb493 elementor-widget elementor-widget-text-editor\" data-id=\"20bb493\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wp-block-essential-blocks-accordion\">\n<div class=\"eb-parent-wrapper eb-parent-eb-accordion-g134mxj \">\n<div class=\"eb-accordion-container eb-accordion-g134mxj\" data-accordion-type=\"accordion\" data-tab-icon=\"fas fa-angle-right\" data-expanded-icon=\"fas fa-angle-down\">\n<div class=\"eb-accordion-inner\">\n<div class=\"eb-accordion-item-oil2wy2 eb-accordion-wrapper\" data-clickable=\"false\">\n<div class=\"eb-accordion-content-wrapper\">\n<div class=\"eb-accordion-content\">\n<div class=\"wp-block-group\">\n<div class=\"wp-block-columns\" style=\"border-style: none; border-width: 0px; padding: var(--wp--preset--spacing--20);\"><!-- \/wp:column --><!-- wp:column {\"width\":\"66.66%\"} -->\n<div class=\"wp-block-column\" style=\"flex-basis: 66.66%;\"><!-- wp:list -->\n<ul><!-- wp:list-item -->\n<li>Qualit\u00e9 et pertinence des contenus publi\u00e9s<\/li>\n<!-- \/wp:list-item --><!-- wp:list-item -->\n<li>Suivi rigoureux et optimisation du r\u00e9f\u00e9rencement<\/li>\n<!-- \/wp:list-item --><!-- wp:list-item -->\n<li>Coh\u00e9rence entre les techniques, les outils<br \/>mobilis\u00e9s, les contenus et les moyens de diffusion<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a1088e8 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"a1088e8\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ce5725c e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"ce5725c\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2a762c8 elementor-widget elementor-widget-heading\" data-id=\"2a762c8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-small\">Impulser, entretenir et r\u00e9guler une dynamique e-commerce<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d2a6326 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"d2a6326\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4978f36 elementor-widget elementor-widget-text-editor\" data-id=\"4978f36\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wp-block-essential-blocks-accordion\">\n<div class=\"eb-parent-wrapper eb-parent-eb-accordion-g134mxj \">\n<div class=\"eb-accordion-container eb-accordion-g134mxj\" data-accordion-type=\"accordion\" data-tab-icon=\"fas fa-angle-right\" data-expanded-icon=\"fas fa-angle-down\">\n<div class=\"eb-accordion-inner\">\n<div class=\"eb-accordion-item-oil2wy2 eb-accordion-wrapper\" data-clickable=\"false\">\n<div class=\"eb-accordion-content-wrapper\">\n<div class=\"eb-accordion-content\">\n<div class=\"wp-block-group\">\n<div class=\"wp-block-columns\" style=\"border-style: none; border-width: 0px; padding: var(--wp--preset--spacing--20);\"><!-- \/wp:column --><!-- wp:column {\"width\":\"66.66%\"} -->\n<div class=\"wp-block-column\" style=\"flex-basis: 66.66%;\"><!-- wp:list -->\n<ul><!-- wp:list-item -->\n<li>Rythme adapt\u00e9 d\u2019actualisation des contenus<\/li>\n<li>Suivi des publications et contr\u00f4le de l\u2019image<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-87273923\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-87273923\" data-tab-index=\"3\" style=\"--n-tabs-title-order: 3;\" class=\" elementor-element elementor-element-9a06ab0 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"9a06ab0\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8f69691 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"8f69691\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d712e2f e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"d712e2f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e626f17 elementor-widget elementor-widget-heading\" data-id=\"e626f17\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-small\">Dynamiser un site e-commerce<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a90ec73 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"a90ec73\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d19eef3 elementor-widget elementor-widget-text-editor\" data-id=\"d19eef3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wp-block-essential-blocks-accordion\">\n<div class=\"eb-parent-wrapper eb-parent-eb-accordion-g134mxj \">\n<div class=\"eb-accordion-container eb-accordion-g134mxj\" data-accordion-type=\"accordion\" data-tab-icon=\"fas fa-angle-right\" data-expanded-icon=\"fas fa-angle-down\">\n<div class=\"eb-accordion-inner\">\n<div class=\"eb-accordion-item-oil2wy2 eb-accordion-wrapper\" data-clickable=\"false\">\n<div class=\"eb-accordion-content-wrapper\">\n<div class=\"eb-accordion-content\">\n<div class=\"wp-block-group\">\n<div class=\"wp-block-columns\" style=\"border-style: none; border-width: 0px; padding: var(--wp--preset--spacing--20);\"><!-- \/wp:column --><!-- wp:column {\"width\":\"66.66%\"} -->\n<div class=\"wp-block-column\" style=\"flex-basis: 66.66%;\"><!-- wp:list -->\n<ul><!-- wp:list-item -->\n<li>Pertinence des choix et des actions men\u00e9es pour d\u00e9velopper les ventes et cr\u00e9er de la valeur<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a1504ef e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"a1504ef\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-99609b8 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"99609b8\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-580adcc elementor-widget elementor-widget-heading\" data-id=\"580adcc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-small\">Faciliter et s\u00e9curise la relation commerciale<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-36e983e e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"36e983e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d3213d7 elementor-widget elementor-widget-text-editor\" data-id=\"d3213d7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wp-block-essential-blocks-accordion\">\n<div class=\"eb-parent-wrapper eb-parent-eb-accordion-g134mxj \">\n<div class=\"eb-accordion-container eb-accordion-g134mxj\" data-accordion-type=\"accordion\" data-tab-icon=\"fas fa-angle-right\" data-expanded-icon=\"fas fa-angle-down\">\n<div class=\"eb-accordion-inner\">\n<div class=\"eb-accordion-item-oil2wy2 eb-accordion-wrapper\" data-clickable=\"false\">\n<div class=\"eb-accordion-content-wrapper\">\n<div class=\"eb-accordion-content\">\n<div class=\"wp-block-group\">\n<div class=\"wp-block-columns\" style=\"border-style: none; border-width: 0px; padding: var(--wp--preset--spacing--20);\"><!-- \/wp:column --><!-- wp:column {\"width\":\"66.66%\"} -->\n<div class=\"wp-block-column\" style=\"flex-basis: 66.66%;\"><!-- wp:list -->\n<ul><!-- wp:list-item -->\n<li>Qualit\u00e9 de l\u2019assistance et prise en compte des risques et de la r\u00e9glementation<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a4f68b4 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"a4f68b4\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-90f3037 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"90f3037\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2131c62 elementor-widget elementor-widget-heading\" data-id=\"2131c62\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-small\">Diagnostiquer la relation e-commerce<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-27d3d32 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"27d3d32\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a70365a elementor-widget elementor-widget-text-editor\" data-id=\"a70365a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wp-block-essential-blocks-accordion\">\n<div class=\"eb-parent-wrapper eb-parent-eb-accordion-g134mxj \">\n<div class=\"eb-accordion-container eb-accordion-g134mxj\" data-accordion-type=\"accordion\" data-tab-icon=\"fas fa-angle-right\" data-expanded-icon=\"fas fa-angle-down\">\n<div class=\"eb-accordion-inner\">\n<div class=\"eb-accordion-item-oil2wy2 eb-accordion-wrapper\" data-clickable=\"false\">\n<div class=\"eb-accordion-content-wrapper\">\n<div class=\"eb-accordion-content\">\n<div class=\"wp-block-group\">\n<div class=\"wp-block-columns\" style=\"border-style: none; border-width: 0px; padding: var(--wp--preset--spacing--20);\"><!-- \/wp:column --><!-- wp:column {\"width\":\"66.66%\"} -->\n<div class=\"wp-block-column\" style=\"flex-basis: 66.66%;\"><!-- wp:list -->\n<ul><!-- wp:list-item -->\n<li>Pertinence des indicateurs utilis\u00e9s pour l\u2019analyse des r\u00e9sultats<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ab995fd elementor-widget elementor-widget-heading\" data-id=\"ab995fd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">L'examen en Relation Client \u00e0 Distance et Digitalisation (RCDD)<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f955915 elementor-widget elementor-widget-text-editor\" data-id=\"f955915\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"eb-ah-title\"><span style=\"font-size: 16px;\">L&rsquo;\u00e9preuve de RCDD est une \u00e9preuve ponctuelle compos\u00e9e de deux parties distinctes, l\u2019une constituant une \u00e9preuve \u00e9crite, l\u2019autre une \u00e9preuve pratique.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6a110fd e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"6a110fd\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3c23003 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"3c23003\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-15eb1e7 elementor-widget elementor-widget-heading\" data-id=\"15eb1e7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-medium\">L'\u00e9preuve \u00e9crite (E5A) - Dur\u00e9e 3 heures - Coefficient 2<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-09202ed elementor-widget elementor-widget-text-editor\" data-id=\"09202ed\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wp-block-group\">\n<div class=\"wp-block-essential-blocks-accordion\">\n<div class=\"eb-parent-wrapper eb-parent-eb-accordion-g134mxj \">\n<div class=\"eb-accordion-container eb-accordion-g134mxj\" data-accordion-type=\"accordion\" data-tab-icon=\"fas fa-angle-right\" data-expanded-icon=\"fas fa-angle-down\">\n<div class=\"eb-accordion-inner\">\n<div class=\"eb-accordion-item-oil2wy2 eb-accordion-wrapper\" data-clickable=\"false\">\n<div class=\"eb-accordion-content-wrapper\">\n<div class=\"eb-accordion-content\">\n<div class=\"wp-block-group\">L\u2019\u00e9preuve rev\u00eat la forme d\u2019une \u00e9tude de cas reposant sur un contexte r\u00e9el d\u2019organisation.<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"wp-block-group\">\n<p style=\"margin: 0;\">Le sujet est compos\u00e9 de plusieurs dossiers, en principe 3.<br \/>Les deux premiers consistent, \u00e0 partir de cette mise en situation, de r\u00e9pondre \u00e0 des questions.<br \/>Il peut s&rsquo;agir de questions r\u00e9dactionnelles, d&rsquo;analyse de donn\u00e9es quantitatives ou qualitatives, ou encore d&rsquo;op\u00e9rer des choix strat\u00e9giques en mati\u00e8re de communication digitale.<br \/>Le troisi\u00e8me dossier quant \u00e0 lui est une r\u00e9flexion commerciale structur\u00e9e d&rsquo;une trentaine de lignes. Elle prend appui non seulement sur le cas pr\u00e9sent\u00e9, mais \u00e9galement sur les connaissances. Ce d\u00e9veloppement repr\u00e9sente 25 % de la note finale de l&rsquo;\u00e9preuve.<\/p>\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2b87cdf e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"2b87cdf\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4af330e elementor-widget elementor-widget-heading\" data-id=\"4af330e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-medium\">L'\u00e9preuve pratique (E5B) - Dur\u00e9e 40 mn - Coefficient 2<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1bc3d708 elementor-widget elementor-widget-text-editor\" data-id=\"1bc3d708\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><!-- wp:block {\"ref\":1619,\"UAGDay\":[]} \/--><!-- wp:group {\"layout\":{\"inherit\":true,\"type\":\"constrained\"},\"UAGDay\":[]} --><\/p>\n<p><!-- wp:essential-blocks\/advanced-heading {\"blockId\":\"eb-advance-heading-gcy2l19\",\"blockMeta\":{\"desktop\":\" .eb-advance-heading-wrapper.eb-advance-heading-gcy2l19{ position: relative; text-align: center; transition:background 0.5s, border 0.5s, border-radius 0.5s, box-shadow 0.5s ; }  .eb-advance-heading-wrapper.eb-advance-heading-gcy2l19:before{ transition:background 0.5s, opacity 0.5s, filter 0.5s; }  .eb-advance-heading-wrapper.eb-advance-heading-gcy2l19 .eb-ah-title { text-align: center; color: var(\\u002d\\u002dast-global-color-2); margin-top: 0px; margin-right: 0px; margin-left: 0px; margin-bottom: 15px; } .eb-advance-heading-wrapper.eb-advance-heading-gcy2l19:hover .eb-ah-title { color: undefined; } .eb-advance-heading-wrapper.eb-advance-heading-gcy2l19 .eb-ah-subtitle { text-align: center; color: #555555; margin-top: 0px; margin-right: 0px; margin-left: 0px; margin-bottom: 20px; } .eb-advance-heading-wrapper.eb-advance-heading-gcy2l19:hover .eb-ah-subtitle { color: undefined; } .eb-advance-heading-wrapper.eb-advance-heading-gcy2l19 .eb-ah-separator { color: #555555; margin-top: 0px; margin-right: 0px; margin-left: 0px; margin-bottom: 0px; } .eb-advance-heading-wrapper.eb-advance-heading-gcy2l19 .eb-ah-separator.line { border-style: none none solid; border-color: var(\\u002d\\u002dast-global-color-2); border-width:4px; width:100px; margin-left: auto; margin-right: auto } .eb-advance-heading-wrapper.eb-advance-heading-gcy2l19:hover .eb-ah-separator.line { border-color: undefined; } .eb-advance-heading-wrapper.eb-advance-heading-gcy2l19 .eb-ah-separator.icon { text-align: center; color: var(\\u002d\\u002dast-global-color-2); font-size:30px; } .eb-advance-heading-wrapper.eb-advance-heading-gcy2l19:hover .eb-ah-separator.icon { color: undefined; } \",\"tab\":\"          \",\"mobile\":\"          \"},\"titleText\":\"R\u00e9f\u00e9rentiel RCDD du BTS NDRC\",\"titleColor\":\"var(\\u002d\\u002dast-global-color-2)\",\"separatorColor\":\"var(\\u002d\\u002dast-global-color-2)\",\"align\":\"center\",\"displaySeperator\":true,\"commonStyles\":{\"desktop\":\" .wp-admin .eb-parent-eb-advance-heading-gcy2l19 { display: block; opacity: 1; } .eb-parent-eb-advance-heading-gcy2l19 { display: block; } \",\"tab\":\" .editor-styles-wrapper.wp-embed-responsive .eb-parent-eb-advance-heading-gcy2l19 { display: block; opacity: 1; } .eb-parent-eb-advance-heading-gcy2l19 { display: block; } \",\"mobile\":\" .editor-styles-wrapper.wp-embed-responsive .eb-parent-eb-advance-heading-gcy2l19 { display: block; opacity: 1; } .eb-parent-eb-advance-heading-gcy2l19 { display: block; } \"},\"animationData\":{\"style\":\"none\",\"speed\":1000,\"delay\":0},\"UAGDay\":[]} --><\/p>\n<div class=\"wp-block-essential-blocks-accordion\">\n<div class=\"eb-parent-wrapper eb-parent-eb-accordion-g134mxj \">\n<div class=\"eb-accordion-container eb-accordion-g134mxj\" data-accordion-type=\"accordion\" data-tab-icon=\"fas fa-angle-right\" data-expanded-icon=\"fas fa-angle-down\">\n<div class=\"eb-accordion-inner\">\n<div class=\"eb-accordion-item-oil2wy2 eb-accordion-wrapper\" data-clickable=\"false\">\n<div class=\"eb-accordion-content-wrapper\">L\u2019\u00e9preuve s\u2019appuie sur une mise en situation (site web ou site de e-commerce).<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>Cette partie pratique de l\u2019\u00e9preuve permet d\u2019\u00e9valuer plus sp\u00e9cifiquement les comp\u00e9tences suivantes :<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph {\"style\":{\"spacing\":{\"margin\":{\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\"}},\"typography\":{\"textDecoration\":\"underline\"}}} --><\/p>\n<p>Animer la relation client digitale<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:list {\"style\":{\"spacing\":{\"margin\":{\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\"}}}} --><\/p>\n<ul style=\"margin: 0;\"><!-- wp:list-item -->\n<li>Produire, publier et assurer la visibilit\u00e9 des contenus digitaux<\/li>\n<!-- \/wp:list-item --><!-- wp:list-item -->\n<li>Impulser, entretenir et r\u00e9guler une dynamique e-relationnelle<\/li>\n<!-- \/wp:list-item --><\/ul>\n<p><!-- \/wp:list --><!-- wp:paragraph {\"style\":{\"spacing\":{\"margin\":{\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\"}},\"typography\":{\"textDecoration\":\"underline\"}}} --><\/p>\n<p>D\u00e9velopper la relation client en e-commerce<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:list {\"style\":{\"spacing\":{\"margin\":{\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\"}}}} --><\/p>\n<ul style=\"margin: 0;\"><!-- wp:list-item -->\n<li>Dynamiser un site de e-commerce<\/li>\n<!-- \/wp:list-item --><!-- wp:list-item -->\n<li>Faciliter et s\u00e9curiser la relation commerciale<\/li>\n<!-- \/wp:list-item --><!-- wp:list-item -->\n<li>Diagnostiquer l\u2019activit\u00e9 de e-commerce<\/li>\n<!-- \/wp:list-item --><\/ul>\n<p><!-- \/wp:list --><!-- wp:paragraph {\"style\":{\"spacing\":{\"margin\":{\"top\":\"var:preset|spacing|30\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\"}}}} --><\/p>\n<p>L\u2019\u00e9preuve se d\u00e9roule sur poste informatique dans le centre d\u2019examen, sans temps de pr\u00e9paration.<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph {\"style\":{\"spacing\":{\"margin\":{\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\"}}}} --><\/p>\n<p>Pour les sessions 2023 et 2024, les candidats travailleront sur les logiciels WordPress ou Prestashop propos\u00e9s de mani\u00e8re al\u00e9atoire pendant toute la dur\u00e9e de la session. Par cons\u00e9quent, le candidat ne peut pas choisir sur quel logiciel il souhaite \u00eatre interrog\u00e9.<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:list {\"style\":{\"spacing\":{\"margin\":{\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\"}}}} --><\/p>\n<ul style=\"margin: 0;\"><!-- wp:list-item -->\n<li>Concernant WordPress, le site est d\u00e9velopp\u00e9 avec le th\u00e8me Astra. <br \/>Les candidats auront \u00e9galement \u00e0 leur disposition l&rsquo;extension Yoast SEO (non activ\u00e9e).<\/li>\n<!-- \/wp:list-item --><!-- wp:list-item -->\n<li>Concernant Prestashop, le site est d\u00e9velopp\u00e9 avec le th\u00e8me par d\u00e9faut.<\/li>\n<!-- \/wp:list-item --><\/ul>\n<p><!-- \/wp:list --><!-- wp:paragraph --><\/p>\n<p>Les candidats devront traiter un sujet compos\u00e9 de 5 questions.<br \/>Parmi ces 5 questions il y a obligatoirement une question de r\u00e9dactionnel commercial \u00e0 r\u00e9aliser.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- \/wp:group --><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>R\u00e9f\u00e9rentiel RCDD du BTS NDRC Le r\u00e9f\u00e9rentiel de BTS NDRC d\u00e9termine les comp\u00e9tences que les candidats \u00e0 l&rsquo;examen doivent avoir acquises en RCDD. Vous en trouverez ci-dessous un r\u00e9sum\u00e9 synth\u00e9tique. Par ailleurs, concernant l&rsquo;\u00e9preuve pratique de RCDD (E5B), des comp\u00e9tences techniques doivent \u00eatre ma\u00eetris\u00e9es. Vous les trouverez en d\u00e9tail en suivant les liens ci-dessous : Comp\u00e9tences WordPress ET Comp\u00e9tences Prestashop R\u00e9f\u00e9rentiel de comp\u00e9tences du bloc 2 (RCDD) du BTS NDRC M\u00e2itriser la relation client omnicanale Animer la relation digitale D\u00e9velopper la relation client e-commerce Cr\u00e9er et entretenir la relation client \u00e0 distance Utilisation efficace et pertinente des techniques et outils de communication \u00e0 distance Qualit\u00e9 d\u2019appropriation du dossier client Rapidit\u00e9, agilit\u00e9 et proactivit\u00e9 dans la relationclient \u00e0 distance Rigueur du reporting dans la data client Encadrer et animer une \u00e9quipe de t\u00e9l\u00e9acteurs \u00a0 Pertinence des indicateurs utilis\u00e9s pour l\u2019analyse des r\u00e9sultats L&rsquo;examen en Relation Client \u00e0 Distance et Digitalisation (RCDD) L&rsquo;\u00e9preuve de RCDD est une \u00e9preuve ponctuelle compos\u00e9e de deux parties distinctes, l\u2019une constituant une \u00e9preuve \u00e9crite, l\u2019autre une \u00e9preuve pratique. L&rsquo;\u00e9preuve \u00e9crite (E5A) &#8211; Dur\u00e9e 3 heures &#8211; Coefficient 2 L\u2019\u00e9preuve rev\u00eat la forme d\u2019une \u00e9tude de cas reposant sur un contexte r\u00e9el d\u2019organisation. Le sujet est compos\u00e9 de plusieurs dossiers, en principe 3.Les deux premiers consistent, \u00e0 partir de cette mise en situation, de r\u00e9pondre \u00e0 des questions.Il peut s&rsquo;agir de questions r\u00e9dactionnelles, d&rsquo;analyse de donn\u00e9es quantitatives ou qualitatives, ou encore d&rsquo;op\u00e9rer des choix strat\u00e9giques en mati\u00e8re de communication digitale.Le troisi\u00e8me dossier quant \u00e0 lui est une r\u00e9flexion commerciale structur\u00e9e d&rsquo;une trentaine de lignes. Elle prend appui non seulement sur le cas pr\u00e9sent\u00e9, mais \u00e9galement sur les connaissances. Ce d\u00e9veloppement repr\u00e9sente 25 % de la note finale de l&rsquo;\u00e9preuve. L&rsquo;\u00e9preuve pratique (E5B) &#8211; Dur\u00e9e 40 mn &#8211; Coefficient 2 L\u2019\u00e9preuve s\u2019appuie sur une mise en situation (site web ou site de e-commerce). Cette partie pratique de l\u2019\u00e9preuve permet d\u2019\u00e9valuer plus sp\u00e9cifiquement les comp\u00e9tences suivantes : Animer la relation client digitale Produire, publier et assurer la visibilit\u00e9 des contenus digitaux Impulser, entretenir et r\u00e9guler une dynamique e-relationnelle D\u00e9velopper la relation client en e-commerce Dynamiser un site de e-commerce Faciliter et s\u00e9curiser la relation commerciale Diagnostiquer l\u2019activit\u00e9 de e-commerce L\u2019\u00e9preuve se d\u00e9roule sur poste informatique dans le centre d\u2019examen, sans temps de pr\u00e9paration. Pour les sessions 2023 et 2024, les candidats travailleront sur les logiciels WordPress ou Prestashop propos\u00e9s de mani\u00e8re al\u00e9atoire pendant toute la dur\u00e9e de la session. Par cons\u00e9quent, le candidat ne peut pas choisir sur quel logiciel il souhaite \u00eatre interrog\u00e9. Concernant WordPress, le site est d\u00e9velopp\u00e9 avec le th\u00e8me Astra. Les candidats auront \u00e9galement \u00e0 leur disposition l&rsquo;extension Yoast SEO (non activ\u00e9e). Concernant Prestashop, le site est d\u00e9velopp\u00e9 avec le th\u00e8me par d\u00e9faut. Les candidats devront traiter un sujet compos\u00e9 de 5 questions.Parmi ces 5 questions il y a obligatoirement une question de r\u00e9dactionnel commercial \u00e0 r\u00e9aliser. Pertinence des indicateurs utilis\u00e9s pour l\u2019analyse des r\u00e9sultats L&rsquo;examen en Relation Client \u00e0 Distance et Digitalisation (RCDD) L&rsquo;\u00e9preuve de RCDD est une \u00e9preuve ponctuelle compos\u00e9e de deux parties distinctes, l\u2019une constituant une \u00e9preuve \u00e9crite, l\u2019autre une \u00e9preuve pratique. L&rsquo;\u00e9preuve \u00e9crite (E5A) &#8211; Dur\u00e9e 3 heures &#8211; Coefficient 2 L\u2019\u00e9preuve rev\u00eat la forme d\u2019une \u00e9tude de cas reposant sur un contexte r\u00e9el d\u2019organisation. Le sujet est compos\u00e9 de plusieurs dossiers, en principe 3.Les deux premiers consistent, \u00e0 partir de cette mise en situation, de r\u00e9pondre \u00e0 des questions.Il peut s&rsquo;agir de questions r\u00e9dactionnelles, d&rsquo;analyse de donn\u00e9es quantitatives ou qualitatives, ou encore d&rsquo;op\u00e9rer des choix strat\u00e9giques en mati\u00e8re de communication digitale.Le troisi\u00e8me dossier quant \u00e0 lui est une r\u00e9flexion commerciale structur\u00e9e d&rsquo;une trentaine de lignes. Elle prend appui non seulement sur le cas pr\u00e9sent\u00e9, mais \u00e9galement sur les connaissances. Ce d\u00e9veloppement repr\u00e9sente 25 % de la note finale de l&rsquo;\u00e9preuve. L&rsquo;\u00e9preuve pratique (E5B) &#8211; Dur\u00e9e 40 mn &#8211; Coefficient 2 L\u2019\u00e9preuve s\u2019appuie sur une mise en situation (site web ou site de e-commerce). Cette partie pratique de l\u2019\u00e9preuve permet d\u2019\u00e9valuer plus sp\u00e9cifiquement les comp\u00e9tences suivantes : Animer la relation client digitale Produire, publier et assurer la visibilit\u00e9 des contenus digitaux Impulser, entretenir et r\u00e9guler une dynamique e-relationnelle D\u00e9velopper la relation client en e-commerce Dynamiser un site de e-commerce Faciliter et s\u00e9curiser la relation commerciale Diagnostiquer l\u2019activit\u00e9 de e-commerce L\u2019\u00e9preuve se d\u00e9roule sur poste informatique dans le centre d\u2019examen, sans temps de pr\u00e9paration. Pour les sessions 2023 et 2024, les candidats travailleront sur les logiciels WordPress ou Prestashop propos\u00e9s de mani\u00e8re al\u00e9atoire pendant toute la dur\u00e9e de la session. Par cons\u00e9quent, le candidat ne peut pas choisir sur quel logiciel il souhaite \u00eatre interrog\u00e9. Concernant WordPress, le site est d\u00e9velopp\u00e9 avec le th\u00e8me Astra. Les candidats auront \u00e9galement \u00e0 leur disposition l&rsquo;extension Yoast SEO (non activ\u00e9e). Concernant Prestashop, le site est d\u00e9velopp\u00e9 avec le th\u00e8me par d\u00e9faut. Les candidats devront traiter un sujet compos\u00e9 de 5 questions.Parmi ces 5 questions il y a obligatoirement une question de r\u00e9dactionnel commercial \u00e0 r\u00e9aliser. Qualit\u00e9 de l\u2019assistance et prise en compte des risques et de la r\u00e9glementation Diagnostiquer la relation e-commerce Pertinence des indicateurs utilis\u00e9s pour l\u2019analyse des r\u00e9sultats L&rsquo;examen en Relation Client \u00e0 Distance et Digitalisation (RCDD) L&rsquo;\u00e9preuve de RCDD est une \u00e9preuve ponctuelle compos\u00e9e de deux parties distinctes, l\u2019une constituant une \u00e9preuve \u00e9crite, l\u2019autre une \u00e9preuve pratique. L&rsquo;\u00e9preuve \u00e9crite (E5A) &#8211; Dur\u00e9e 3 heures &#8211; Coefficient 2 L\u2019\u00e9preuve rev\u00eat la forme d\u2019une \u00e9tude de cas reposant sur un contexte r\u00e9el d\u2019organisation. Le sujet est compos\u00e9 de plusieurs dossiers, en principe 3.Les deux premiers consistent, \u00e0 partir de cette mise en situation, de r\u00e9pondre \u00e0 des questions.Il peut s&rsquo;agir de questions r\u00e9dactionnelles, d&rsquo;analyse de donn\u00e9es quantitatives ou qualitatives, ou encore d&rsquo;op\u00e9rer des choix strat\u00e9giques en mati\u00e8re de communication digitale.Le troisi\u00e8me dossier quant \u00e0 lui est une r\u00e9flexion commerciale structur\u00e9e d&rsquo;une trentaine de lignes. Elle prend appui non seulement sur le cas pr\u00e9sent\u00e9, mais \u00e9galement sur les connaissances. Ce d\u00e9veloppement repr\u00e9sente 25 % de la note finale de l&rsquo;\u00e9preuve. L&rsquo;\u00e9preuve pratique (E5B) &#8211; Dur\u00e9e 40 mn &#8211; Coefficient 2 L\u2019\u00e9preuve s\u2019appuie sur une mise en situation (site web ou site de e-commerce). Cette partie<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_eb_attr":"","inline_featured_image":false,"_vp_format_video_url":"","_vp_image_focal_point":{"x":0.48,"y":0.53},"footnotes":""},"class_list":["post-2147","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>R\u00e9f\u00e9rentiel RCDD du BTS NDRC - Relation Client \u00e0 Distance et Digitalisation<\/title>\n<meta name=\"description\" content=\"Vous trouverez dans cette page le r\u00e9f\u00e9rentiel en RCDD (Relation Client \u00e0 Distance et Digitalisation) du BTS NDRC.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.anouk.louisst.o2switch.site\/rcdd\/referentiel-rcdd-bts-ndrc\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"R\u00e9f\u00e9rentiel RCDD du BTS NDRC - Relation Client \u00e0 Distance et Digitalisation\" \/>\n<meta property=\"og:description\" content=\"Vous trouverez dans cette page le r\u00e9f\u00e9rentiel en RCDD (Relation Client \u00e0 Distance et Digitalisation) du BTS NDRC.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.anouk.louisst.o2switch.site\/rcdd\/referentiel-rcdd-bts-ndrc\/\" \/>\n<meta property=\"og:site_name\" content=\"Relation Client \u00e0 Distance et Digitalisation\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-16T16:49:27+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.anouk.louisst.o2switch.site\\\/rcdd\\\/referentiel-rcdd-bts-ndrc\\\/\",\"url\":\"https:\\\/\\\/www.anouk.louisst.o2switch.site\\\/rcdd\\\/referentiel-rcdd-bts-ndrc\\\/\",\"name\":\"R\u00e9f\u00e9rentiel RCDD du BTS NDRC - 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